Businesses across the U.S. are bracing for widespread disruptions as Winter Storm Fern intensifies, with severe weather forecast from Texas to the Northeast through early Monday.
The long-duration storm is expected to bring heavy snow, sleet, and freezing rain, disrupting travel, retail activity, energy production, and power markets.
The National Weather Service warned that Fern could significantly impact the Southern Plains, Lower Mississippi Valley, Tennessee Valley, Southeast, and parts of the Northeast.
Social media images shared Friday afternoon showed empty supermarket shelves from Dallas to Boston as consumers rushed to stock up on essentials. Walmart Inc. (NASDAQ:WMT) said it is prioritizing the availability of critical items in affected regions, according to a report by Barron's.
Airlines, Travel And Logistics Face Immediate Impact
Airlines have already begun scaling back operations. Delta Air Lines Inc. (NYSE:DAL) said it is adjusting staffing and aircraft positioning as cancellations mounted Friday across North Texas, Oklahoma, Arkansas, Louisiana, and Tennessee.
"We're repositioning aircraft, aligning crew resources and reinforcing staffing at key airports while...
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